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How the AAA Diamond Rating System Works for Hotels in the U.S.

By Russell of Hotels

When travelers search for hotels, they often look for symbols of trust and quality. One of the most recognized systems in the U.S. hospitality industry is the AAA Diamond Rating System — a trusted standard that helps guests know what to expect before they even check-in.

But how does the AAA Diamond Rating System actually work? And what do the Diamonds really mean for hotels and travelers?

Let me break it down Russell of Hotels style.

What is the AAA Diamond Rating System?

The AAA (American Automobile Association) Diamond Rating System is a long-standing hotel evaluation program that rates properties from 1 Diamond to 5 Diamonds based on a professional inspection process.

AAA inspectors conduct anonymous visits to hotels across the U.S., Canada, Mexico, and the Caribbean. They evaluate properties based on cleanliness, comfort, service, amenities, and overall guest experience.

This rating system is not paid for by the hotels — it’s earned.

Breaking Down the Diamonds:

♦ 1 Diamond – Basic, No-Frills Accommodations

These hotels provide a clean and safe place to stay without the extras. Think roadside motels, budget hotels, or simple lodges.

Typical Features:

  • Basic furnishings

  • Minimal amenities

  • Focus on functionality over style

♦♦ 2 Diamonds – Budget-Friendly with a Few Extras

Slightly elevated from the basics, 2 Diamond hotels offer modest comfort with limited services and decor.

Typical Features:

  • Modest room decor

  • Some in-room amenities (coffee makers, TVs)

  • Limited food and beverage service

♦♦♦ 3 Diamonds – Mid-Level & Full-Service Hotels

This is the most common rating and includes well-known branded hotels and full-service properties offering more amenities and a higher level of comfort.

Typical Features:

  • Stylish guest rooms

  • Full-service dining or restaurant options

  • Fitness centers, pools, and upgraded public spaces

♦♦♦♦ 4 Diamonds – Upscale & Distinctive Hotels

These properties focus on style, service, and an elevated guest experience. Expect personalized service and upscale surroundings.

Typical Features:

  • Luxury materials and decor

  • On-site fine dining

  • Concierge services

  • High-end guest amenities

♦♦♦♦♦ 5 Diamonds – World-Class Luxury Hotels

This is the highest rating — reserved for properties that deliver exceptional and memorable guest experiences. These are world-class destinations.

Typical Features:

  • Flawless personalized service

  • Gourmet dining experiences

  • Iconic design and architecture

  • Luxury wellness and spa offerings

Why Does the AAA Diamond Rating Matter?

For travelers, the Diamond system is a trusted guide to help set expectations.

For hotels, earning a AAA Diamond Rating — especially 4 or 5 Diamonds — is a badge of honor. It represents consistency, service excellence, and attention to detail.

But remember — luxury isn’t always about expensive finishes. It’s about delivering the best possible guest experience at every level.

Final Thought from Russell of Hotels:

"Hotels don’t chase Diamonds — they earn them."

No matter the size of your property or your price point, creating a memorable and consistent guest experience is what truly sets your hotel apart.

Want to Partner with Russell of Hotels to Showcase Your Property?

Let’s create brand excitement together. Contact me at:
russell@russellofhotels.com

Russell L Edmond