5 - Reasons why meeting professionals don't follow up with hotel salespeople after conference one-on-one appointments
Overwhelming Volume of Meetings: After attending numerous appointments during the conference, meeting planners may find it difficult to manage follow-ups due to the sheer volume of contacts made.
Lack of Urgency: Some meeting professionals may not have an immediate need to book a venue, which reduces the urgency to follow up right after the event.
Information Overload: The abundance of information received during conferences can make it challenging to prioritize which salespeople to follow up with, leading to delayed or forgotten responses.
Shifted Priorities: New projects or immediate tasks that arise after the conference may take precedence, pushing follow-up actions down the priority list.
Unclear Value Proposition: If the hotel salespeople did not clearly differentiate their property or offerings, meeting professionals might not see a compelling reason to follow up.
By understanding these reasons, hotel salespeople can adjust their post-conference strategies to maintain engagement and increase follow-up success.