Hotel Rating Systems - Stars vs Diamonds
Forbes Travel Guide and AAA Diamond Ratings are widely regarded as two of the most trusted and respected hotel rating systems, especially in the U.S. Here's why:
Forbes Travel Guide
History and Reputation: Established in 1958, Forbes Travel Guide (formerly Mobil Travel Guide) is synonymous with luxury and excellence. Its Five-Star ratings are highly coveted by hotels around the world and serve as a benchmark for the highest level of service and quality.
Rigorous Inspection Process: Forbes uses anonymous professional inspectors who evaluate hotels against hundreds of stringent criteria, ensuring a comprehensive assessment of service, amenities, and overall guest experience.
Luxury Focus: Forbes Travel Guide is particularly trusted by luxury travelers who seek out the best of the best in hospitality.
AAA Diamond Ratings
Longstanding Trust: AAA has been providing hotel ratings for over 80 years, with its Diamond rating system introduced in 1977. It's a go-to source for many North American travelers.
Broad Coverage: Unlike Forbes, which focuses primarily on luxury hotels, AAA rates a wide range of accommodations, from budget to luxury, making it accessible and useful for a broader audience.
Professional Inspectors: AAA's ratings are based on inspections by trained professionals who assess hotels on a range of criteria, including cleanliness, comfort, service, and amenities.
Widespread Use: AAA's ratings are particularly popular among families, road trippers, and general travelers who trust its consistent standards.
Why They Are Trusted
Consistency: Both Forbes and AAA have established rigorous, consistent standards over decades, which builds trust among travelers.
Professional Inspections: Unlike some rating systems that rely on user reviews, Forbes and AAA employ professional inspectors who follow strict guidelines, ensuring objectivity and reliability.
Global and Regional Influence: Forbes is globally recognized, particularly in the luxury segment, while AAA is especially influential in North America, covering a broader range of hotels.
Conclusion
For travelers seeking reliable, well-established ratings, Forbes Travel Guide and AAA Diamond Ratings are among the most trusted sources. Forbes excels in the luxury market, while AAA provides dependable ratings across a wider spectrum of accommodations. Both systems offer a level of assurance that many travelers value when choosing their accommodations.